Gartner Digital Banking Report

Part of Gartner's Financial Services Digital Business Strategy and Innovation initative

 

Gartner report:
'Digital First Is Not 'Customer First': Bank CIOs Need to Drive a New Customer Experience

Is your financial organization's video solution ready for the future of banking?

According to Gartner, "Bank CIOs must work to strengthen the digital connections between the consumer and bank expertise...Technologies such as direct connect applications, video and frontline chat support will be important investments to bridge digital connection with human support."

iStock-1197547531 (1)

In this report, you'll learn:

  • How technology should be used to deepen customer relationships
  • Why banks need to blend digital and personal interactions to serve customers' financial needs
  • Data insights into how customers are using banks' digital services, and when they prefer human interactions

Click "Read the report now" and enjoy complimentary access to the full Gartner report!

 


Gartner ('Digital First' is Not 'Customer First': Bank CIOs Need to Drive a New Customer Experience), Jason Malo and Nicole Sturgill, 20 October 2020.

GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally, and is used herein with permission. All rights reserved.

Read the Report Now